Privacy Policy

1. Overview

This Privacy Policy explains how Descend Deepwater collects, uses, and protects your personal information when you visit or make a purchase from our website.

We are committed to protecting your privacy and handling your data in accordance with the UK General Data Protection Regulation and the Data Protection Act 2018.
 

2. Information We Collect

When you interact with our website, we may collect the following personal data:

a) Information you provide directly

• Name

• Billing and shipping address

• Email address

• Phone number (if provided)

• Payment details (processed securely via third-party providers)

b) Automatically collected data

• IP address

• Browser type

• Device information

• Pages visited and browsing behaviour
   

3. How We Use Your Information

We use your information to:

• Process and fulfil your orders

• Communicate with you about your purchase

• Provide customer support

• Improve our website and services

• Prevent fraud and protect our business

We only use your data where we have a lawful basis to do so.
 

4. Sharing Your Information

We only share your data when necessary, including with:

• Payment processors

• Shipping and logistics providers

• Print-on-demand production partners

• Website hosting and analytics services

All third parties are required to handle your data securely and in line with applicable laws.
 

5. International Transfers

As we ship worldwide, your data may be transferred outside the United Kingdom.

Where this occurs, we ensure appropriate safeguards are in place to protect your information.
 

6. Data Retention

We retain your personal data only as long as necessary to:

• Fulfil orders

• Comply with legal obligations

• Resolve disputes
   

7. Your Rights

Under UK data protection law, you have the right to:

• Access the personal data we hold about you

• Request correction of inaccurate data

• Request deletion of your data

• Object to or restrict processing

• Withdraw consent where applicable

To exercise your rights, contact us using the details below.
 

8. Cookies

We use cookies and similar technologies to:

• Improve your browsing experience

• Analyse website traffic

• Support marketing and advertising

You can control or disable cookies through your browser settings.
 

9. Data Security

We take appropriate technical and organisational measures to protect your personal data from:

• Unauthorised access

• Loss or misuse

However, no method of transmission over the internet is 100% secure.
 

10. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for their privacy practices.
 

11. Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page.
 

12. Contact

If you have any questions or requests regarding your data:

📧 [Insert Your Email]